For
The Grand Budapest Hotel the producers used 5 secrets that gained the film more
success. These included:
1) They sold merchandise on eBay. This included sales of products like
fake moustaches, wax and bow ties that related to the film.
2) They also got involved with different unique
promotions. What they did was they toured a large scale model of the hotel to
theatres around the world that made audiences more interested in what
the film was all about.
3) Another secret technique that they used was the making of videos and recipes
so people that had watched the film, you could bake your own Mendls cakes like
the ones from the film.
4) Because Moon Rise Kingdom was so successful, younger
audiences were attracted and encouraged by the whole idea of The Grand Budapest
Hotel.
5) The final secret was that they made the film accessible to
different audiences and didn’t just have a target audience of perhaps a
particular age group. They muddled it around a bit.
1. What is Indian Paintbrush and who
owns it?
The
Indian Paintbrush is a production company that is
owned by Steven Rales, whose productions include: The Darjeeling Limited, Towelhead
and Fantastic Mr. Fox.
2. Which company is Fox Searchlight a
subsidiary of? Fox Searchlight is a subsidiary for the company Fox
Searchlight Pictures
3. Which type of films does Fox
Searchlight distribute?
Fox
searchlight focus on more distinctive films that are managed by world class
auteurs and newcomers. The company itself does have its own marketing and
distribution operation and its films are distributed internationally by 20th
century fox.
4. Which two countries financed the
film?
There
are actually two companies who financed the Grand Budapest film and theses are
Mitteldeutsche Medienforderung and also Baden – Wurttemburg.
5. What did Anderson use instead of CGI
(computer generated imagery)?
Anderson
did use something other than computer generated imagery and this includes the
aspect ratios of; 1.33, 1.85 and also 2.35:1. This was basically one of each of
the timelines. He also used a three meter tall handmade miniature model and
felt that since audiences would know that the shot was artificial, computer
generated effects weren’t needed on top of that.
6. Where did the inspiration for the
Hotel come from?
The
inspiration for the actual hotel actually came from the Palace Bristol Hotel
that is located in Karlovy Vary in Carlsbad.
7. Which film festival opened with The Grand Budapest Hotel?
The particular
film festival that actually opened The Grand Budapest Hotel was the 64th
Berlin International Film Festival.
8. Alexanre Desplat wrote the score,
which major Hollywood films has he worked on?
Other
major Hollywood films that Alexanre Desplat has worked on includes commercial
successes like; The Golden Compass, The Twilight Sage, The Kings Speech,
Godzilla and also The Curious Case of Benjamin Button. So he has worked quite a
large variety of films and genres.
9. How many awards has the film won?
The
Grand Budapest Hotel as a film won 5
awards.
10. Initially how many cinemas did
the film open on in the US?
In
the North of America, the film was opened up in just four cinemas so not many
at all.
11. The film was released on Ultraviolet
BluRay, what does this enable consumers to do?
The
fact that the film was released on Ultraviolet Bluray allowed users to use
digital home entertainment systems to stream and download different licenced
content and connect them to many different platforms and devices. What it also
does is allows users to share access to libraries on their devices with up to a
maximum of 5 different people and on a maximum of 12 different devices and then
with up to three simultaneous streams.
12. Which companies do not support
Ultraviolet?
There
is actually a variety of different companies that don’t support Ultraviolet and
some of them are companies that you expect to support this technology.
Companies include; Disney, Google, Apple and also Amazon.com.
13. What complaints did Ultraviolet
encounter when it launched?
The
complaints that Ultraviolet had to deal with initially included the fact that
the source had confusing processes and also that there was a restrictions
on the use of it.
